“We’re not here to sell you beauty, we are here to make you feel good.”
I love the entire notion of spring. I love that it is the season that represents new beginnings – the notion of the weather warming up from icy, cold, bare winter months to bloom filled cool temperatures, it is significance of regeneration and is an uplifting season.
Rituals is a brand which embodies “feel good” experiences and takes pride in their collections enriched with Asian scents. One of their best selling fragrance is their Sakura line of products – a perfect collection for spring.
Sakura, cherry blossoms in Japanese, is the representative flower of spring. It holds a special symbolism to the people of Japan – a flower which blooms in the time of renewal and its beauty peaking only for a short span of time. As with the blossom’s fleeting beauty, life is the same – beauty is short-lived and precious – Rituals’ Sakura line encapsulated the essence of how life should be enjoyed to the fullest – “celebrate each day as a new beginning”.
I personally am a fan of the Sakura scent by Rituals – i love most especially their body cream.